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MediaGo Staff | 09/28/2020
The Best Landing Page Formats for Lead-Gen Campaigns

If you’ve arrived at this blog post, chances are you have a product you’re trying to promote. Maybe your company and product are new, and you’re just now planning your website’s look and feel. Or maybe you’re adding an existing product to your company’s website, and you’re deciding the best way to approach your landing […]

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MediaGo Staff | 09/21/2020
Master the Post-Purchase Journey: Make Your Sales Drive More Sales

Your e-commerce sales are finally starting to pick up — congratulations! But remember that this is just one milestone in your customer’s journey. The post-purchase experience is also an incredibly important phase that cannot be overlooked.  In today’s increasingly competitive market, consumers face countless spending options. If you’ve already put in the effort to move […]

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MediaGo Staff | 09/14/2020
Where Should You Focus Your ad Spend, Mobile or Desktop?

With so many advertisers laser-focused on mobile inventory these days, we thought it would be prudent to review some of the pros and cons of both mobile ads and desktop ads.  Smartphones and tablets are obviously playing a bigger role in people’s lives. In fact, Pew Research notes that 81% of U.S. consumers now own a smartphone, […]

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MediaGo Staff | 09/01/2020
Smaller Budget, Huge Impact: How to Win at Digital Advertising Amid COVID-19

In the words of renowned writer William Arthur Ward, “The pessimist complains about the wind; the optimist expects it to change; the realist adjusts the sails.” As the pandemic has changed countless facets of business and consumer behavior, it is crucial to adjust the sails of your business by adopting new practices.  For media buyers, the […]

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